Innovation

Launch innovation report

Performance report on New Product launches from 15  days after the initial distribution. 

  • Trialists, repeaters
  • 1st, 2nd, 3rd Rebuy rate
  • Buyers origin
  • Cannibalization, recruitment

Duration

1 sending

Nice to know

Positioning of your new product inside your own brand; your competitors and insightful categories.

 

Understand where the trialists are come from and performance to further enhance strategic launch initiatives.

 

Within a period of 6 months:

  • 1 report = 1 PDF file min 3 weeks after innovation launch
  • 3 reports = 1 PDF file every 2 months
  • Subscription possible

 

 

Get inspired

Have a look at some of our best client cases

Check them all
Download PDF

Innovation performance tracking, rebuy rate, cannibalization sourcing